Bajío Sunglasses Newsletter: Noise Canceling Sunglasses!

Published by Bajío Sunglasses on October 14th, 2024 2:37pm. 5 views.

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About this post - by PublicEmails.com:

**This newsletter summarizes an email from sunglass retailer Contaya explaining the difference between harmful and beneficial kinds of light and how lenses can block bad light sources.**

Contaya starts with an example of the range of light frequencies emanating from a children’s woodwind concert. The source that plays the loudest is a disruptive child named Jeffrey. Though chaos is fun in life, it is better to listen to the clear sound of the lead flute, played by Caroline, coming from a place of tranquility and training.

Contaya then uses this analogy to explain how lenses are made to cancel out some kinds of light while enhancing others. The analogy continues, explaining that Jeff is like harsh UV and yellow light, which creates noise and is best blocked—something Contaya’s lenses do. Caroline is like good blue light, which is soothing to ears and eyes. Jeff and Caroline represent the extremes of the spectrum, while the flutes in the background are the bad blues that aren’t as bad as Jeff but are also not very good and create haze.

The solution, according to Contaya, is lenses that mitigate the Jeffs while enhancing the Carolines. The company says its proprietary LAPIS technology does just this, and the newsletter ends with an ad for the company’s sunglasses.

In Spanish:

**Este boletín resume un correo electrónico del minorista de gafas de sol Contaya, en el que se explica la diferencia entre los tipos de luz perjudiciales y beneficiosos y cómo los lentes pueden bloquear las fuentes de luz perjudiciales.**

Contaya empieza con un ejemplo del rango de frecuencias de luz que emanan de un concierto de instrumentos de viento de madera. La fuente más fuerte es un niño travieso llamado Jeffrey. Aunque el caos es divertido en la vida, es mejor escuchar el sonido claro de la flauta principal, tocada por Caroline, proveniente de un lugar de tranquilidad y formación.

Luego, Contaya utiliza esta analogía para explicar cómo se fabrican los lentes para cancelar algunos tipos de luz mientras se mejoran otros. La analogía continúa, explicando que Jeff es como la luz ultravioleta fuerte y amarilla, que crea ruido y que es mejor bloquearla, algo que hacen los lentes de Contaya. Caroline es como la luz azul buena, que es relajante para los oídos y los ojos. Jeff y Caroline representan los extremos del espectro, mientras que las flautas de fondo son los tonos azules malos que no son tan malos como Jeff pero tampoco muy buenos y crean neblina.

La solución, según Contaya, son lentes que mitigan a los Jeff y mejoran a los Caroline. La empresa afirma que su tecnología patentada LAPIS hace precisamente eso, y el boletín termina con un anuncio de gafas de sol de la empresa.

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Lens tech is complicated so here’s a little imagery to help you paint the picture…

Imagine you're 35. You just got off work and are headed to your 4th graders' woodwind concert. There are 35 kids on stage.

You’ve got Jeffrey on the symbols, taking a two-hour break from Minecraft. He smashes them when he sees fit and the conductor can’t wait to ship him off to middle school. The attire was black shirt and dress shoes, but he couldn't find his shirt, so he’s in an inside-out AAU jersey.

Next, you’ve got Caroline– first chair as they say. She plays the flute and comes from a long line of refined success. Her mom is a ballerina from Lithuania and her father a watchmaker. She practices every day and has a special flute she reserves for recitals. Aggregate spending on her private lessons soars over eight thousand dollars.

Behind Caroline you have Josh, Jeff, and Joe. They started playing the flute to talk to Caroline. Together they know about six notes and play them once pointed to, often out of time.

Why are we telling you this? Well, each kid above represents a light spectrum.

An image of the different kinds of light being blocked by Bajío sunglasses - Shop To Stop Bad Blue

Jeff is harsh UV and yellow light, he just creates noise and the band would be better off without him. Our lenses block 100% of UV and harsh yellow. Sorry Jeff, go home.

Caroline represents good blue. We want to hear her solo– crisp, clean, and relaxing. She is refined and complements the rest of the band.

The idiots next to her right are bad blue (445-nanometer blue). They might play the same instrument as Caroline but they're out of tune and time. They create noise and play over Caroline, disrupting the song and creating haze. We just want to hear Caroline, not the nonsense noise makers to her right.

Managing light is like a band. When red, blue, and green come together you have clarity, enhanced colors, and superior vision. However, you’ve got to mitigate the squeakers, you’ve got to control and block bad UV, yellow light, and harmful spectrums of blue.

Do this and you’ll end up with Bajío’s proprietary LAPIS technology.

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